As the media landscape continues to evolve, publishers need more than great content to stay ahead of the competition. For many companies, leveraging big data analytics has become a key focus - and for a good reason. Big data empowers publishers to understand their audience, optimize operations, drive innovation and make more

One of the rising stars of global publishing is Madeleine White who is both Editor-in-Chief of The Audiencers as well as Head of International at Poool, the subscription and membership tech platform. Madeleine will be speaking at Revenue Europe in Berlin on October 1st, and in advance of the event we asked

The media landscape is constantly evolving, and artificial intelligence (AI) is leading the charge. From revolutionizing content creation to automating routine tasks, AI is reshaping how media professionals work and how audiences interact with content. Let's explore the different ways AI is making a big impact. Content creation and curation AI has transformed the

Workweek is one of the most successful stories in modern publishing and in the space of little over 32 months has turned the traditional B2B model on its head by leveraging the creator economy. In advance of Revenue North America in Austin, Tx (Oct 9th) where he will be speaking, Workweek’s Adam

The media industry has undergone huge transformation over the past few decades, with the rise of digital platforms and, of course, the advent of social media. As we enter a new technological era driven by artificial intelligence, publishers must continue to adapt and innovate if they want to succeed. As Charles Darwin

As we move further into the digital age, new technologies are continuing to revolutionize the advertising landscape. In this article, we’ll explore how the latest AdTech innovations are reshaping advertising engagement strategies and helping publishers boost their revenue. We'll also dive into some key trends and developments to watch out for in