From Accountancy to Audience: A Maverick’s Way of Monetizing Media
South Africa's Daily Maverick is a rare testament to the power of innovative monetization in media, charting a path of sustainability in a world of uncertainty about the future of news media. Founded in 2009, this outlet has transformed public interest journalism through a multifaceted commercial approach, combining reader revenue, advertising, and philanthropy.
Four ways AI is helping to drive reader revenue
As subscription growth plateaus, many media companies are turning to artificial intelligence to bolster their revenue streams. From personalized content and recommendations to dynamic pricing, AI allows publishers to tailor their services and connect with users like never before. In this post, we explore four key ways media companies can use AI to