Smaller is better: Brady Brim-DeForest on how small teams can create a big impact
As AI moves at breakneck speed, Brady Brim-DeForest explores what the world will look like over the next decade and how audiences will engage with content, entertainment and advertising in the future. We sat down with Brady to discuss his views on driving impactful change through small, agile teams - a theme central
Unlocking revenue growth: what you’ll learn at Revenue Europe 2024
As media companies face increasingly complex challenges in today’s digital world, finding innovative ways to drive revenue growth is more critical than ever. Revenue Europe 2024, set to take place on October 1st in Berlin, brings together the brightest minds in the industry to share actionable strategies and insights that will help
“Non-core revenue streams often have a higher profit margin”: FT Strategies’ Joanna Levesque
Earlier this year, Joanna Levesque joined FT Strategies as Managing Director, bringing with her over 25 years of experience at the sharp end of FMCG, telecoms, financial services, media and even the arts. Joanna’s extensive multi-sector experience gives her a well-rounded overview of how media fits within today’s business landscape, whilst her career
Revenue Europe: what to expect from this year’s biggest media revenue conference
As Revenue Europe 2024 draws nearer, we’re counting down the days to what promises to be the most exciting media revenue event of the year! Join us in Berlin on Tuesday, October 1st, 2024, for an exclusive opportunity to gain actionable insights from some of the media industry’s leading experts. Why should you
Why AI isn’t just for content – how artificial intelligence can revolutionize your business operations
When we think of artificial intelligence in the media and publishing world, content generation typically springs to mind. Whether it's writing articles, producing videos, or designing visuals, AI has transformed the way we create content. However, its potential goes far beyond this. As many companies have already discovered, AI can revolutionize other
The importance of data in content creation
Publishers are sitting on a goldmine of data, yet many struggle to tap into its full potential. However, this data is the key to understanding your audience’s behavior and content preferences. Use it right, and you can craft content that not only resonates but also drives engagement and revenue growth. How data is
Robin Re: “Industry Dive is a lesson in executing a simple operating model well”
One of the sharpest execs in U.S. media is Industry Dive’s Robin Re who will be participating at Revenue North America in Austin, TX, on October 9th. Robin will be speaking on ‘scaling engagement and monetization - insights from Industry Dive’. In advance of the event we asked her to introduce herself
“It’s the only way forward”: Damian Radcliffe on why media organizations must diversify revenue streams
Renowned media commentator and analyst, Professor Damian Radcliffe (University of Oregon’s School of Journalism and Communication), will participate as an interviewer at Revenue North America in Austin, TX, on October 9th. In advance of the event we asked him to introduce himself as well as get his views and insights on current
Maximizing audience engagement through data-driven insights
With endless content vying for readers’ attention, simply producing good material isn't enough. In a crowded market, publishers must leverage data-driven insights if they want to truly captivate and engage their audience. Data doesn’t just help you understand your audience better; it also empowers you to deliver content that resonates, build deeper
Revenue Europe: Top 10 Things To Do In Berlin
Berlin - the host city of the upcoming Revenue Europe Conference - is famous for its rich history and vibrant cultural scene. If you’re attending the event, why not extend your stay and check out the best that Germany’s capital has to offer? From iconic landmarks to hidden gems, here’s our list
The benefits of AI-powered analytics in the media industry
AI-powered analytics are transforming how media companies operate, offering tools that turn complex data into actionable insights. By leveraging advanced technologies, you can make smarter decisions, adapt quickly to changes, and enhance your company’s overall performance. In this post, we look at five key benefits of integrating AI into your media data strategy. 1.
“New tech will reshape most of what we do”: Schibsted’s Bård Skaar Viken
Bård Skaar Viken is Project Director at Schibsted News Media where he is focused on subscriptions and news bundles in northern Europe. Before that he was Commercial Director at Aftenposten and, in his own words, could best be described as a “subscription nerd.” Schibsted Media Group is headquartered in Oslo, Norway - where
Why publishers must leverage big data analytics to stay competitive
As the media landscape continues to evolve, publishers need more than great content to stay ahead of the competition. For many companies, leveraging big data analytics has become a key focus - and for a good reason. Big data empowers publishers to understand their audience, optimize operations, drive innovation and make more
“Tools, expertise and inspiration”: The Audiencers’ Madeleine White on the secret behind successful subscriptions
One of the rising stars of global publishing is Madeleine White who is both Editor-in-Chief of The Audiencers as well as Head of International at Poool, the subscription and membership tech platform. Madeleine will be speaking at Revenue Europe in Berlin on October 1st, and in advance of the event we asked
How AI is changing the shape of innovation in media
The media landscape is constantly evolving, and artificial intelligence (AI) is leading the charge. From revolutionizing content creation to automating routine tasks, AI is reshaping how media professionals work and how audiences interact with content. Let's explore the different ways AI is making a big impact. Content creation and curation AI has transformed the
“Diversification too fast is too risky”: Workweek’s Adam Ryan on the importance of baby steps
Workweek is one of the most successful stories in modern publishing and in the space of little over 32 months has turned the traditional B2B model on its head by leveraging the creator economy. In advance of Revenue North America in Austin, Tx (Oct 9th) where he will be speaking, Workweek’s Adam
Embracing change: why media companies must innovate to survive
The media industry has undergone huge transformation over the past few decades, with the rise of digital platforms and, of course, the advent of social media. As we enter a new technological era driven by artificial intelligence, publishers must continue to adapt and innovate if they want to succeed. As Charles Darwin
“A purely ad funded digital model would not work”: The Irish Times’ David Murphy on the importance of diversified revenues
Founded 165 years ago, The Irish Times holds the distinction of not only being Ireland’s leading newspaper but also the country’s newspaper of record. Ahead of Revenue Europe in Berlin on October 1st, David Murphy, Head of Digital Media Solutions at The Irish Times, explains why diversified revenue models are critical in
The future of AdTech: what lies ahead?
As we move further into the digital age, new technologies are continuing to revolutionize the advertising landscape. In this article, we’ll explore how the latest AdTech innovations are reshaping advertising engagement strategies and helping publishers boost their revenue. We'll also dive into some key trends and developments to watch out for in
“Industry Partner of the Year”: Atlas Consultancy’s Abi Spooner on why putting the customer first reaps the right results
At Revenue Europe in Berlin on October 1st, one of the key speakers will be Abi Spooner who will appear alongside Schibsted Media’s Bård Skaar Viken and Denník N’s Tomas Bella in a panel discussion focusing on DTC revenue models. The panel, steered by customer strategy consultant, Amanda Wiggington, will look at the