“Tools, expertise and inspiration”: The Audiencers’ Madeleine White on the secret behind successful subscriptions
One of the rising stars of global publishing is Madeleine White who is both Editor-in-Chief of The Audiencers as well as Head of International at Poool, the subscription and membership tech platform. Madeleine will be speaking at Revenue Europe in Berlin on October 1st, and in advance of the event we asked
How AI is changing the shape of innovation in media
The media landscape is constantly evolving, and artificial intelligence (AI) is leading the charge. From revolutionizing content creation to automating routine tasks, AI is reshaping how media professionals work and how audiences interact with content. Let's explore the different ways AI is making a big impact. Content creation and curation AI has transformed the
“Diversification too fast is too risky”: Workweek’s Adam Ryan on the importance of baby steps
Workweek is one of the most successful stories in modern publishing and in the space of little over 32 months has turned the traditional B2B model on its head by leveraging the creator economy. In advance of Revenue North America in Austin, Tx (Oct 9th) where he will be speaking, Workweek’s Adam
Embracing change: why media companies must innovate to survive
The media industry has undergone huge transformation over the past few decades, with the rise of digital platforms and, of course, the advent of social media. As we enter a new technological era driven by artificial intelligence, publishers must continue to adapt and innovate if they want to succeed. As Charles Darwin
“A purely ad funded digital model would not work”: The Irish Times’ David Murphy on the importance of diversified revenues
Founded 165 years ago, The Irish Times holds the distinction of not only being Ireland’s leading newspaper but also the country’s newspaper of record. Ahead of Revenue Europe in Berlin on October 1st, David Murphy, Head of Digital Media Solutions at The Irish Times, explains why diversified revenue models are critical in
The future of AdTech: what lies ahead?
As we move further into the digital age, new technologies are continuing to revolutionize the advertising landscape. In this article, we’ll explore how the latest AdTech innovations are reshaping advertising engagement strategies and helping publishers boost their revenue. We'll also dive into some key trends and developments to watch out for in
“Industry Partner of the Year”: Atlas Consultancy’s Abi Spooner on why putting the customer first reaps the right results
At Revenue Europe in Berlin on October 1st, one of the key speakers will be Abi Spooner who will appear alongside Schibsted Media’s Bård Skaar Viken and Denník N’s Tomas Bella in a panel discussion focusing on DTC revenue models. The panel, steered by customer strategy consultant, Amanda Wiggington, will look at the